Even those most passionate about their travel business can have trouble when it comes to marketing it. You know there are potential clients out there, but you just aren’t sure…
4 Tips for Travel Agents When Asking Clients for Referrals
Word-of-mouth referrals are more valuable than ever in our internet and social media-driven society. In fact, over a third of participants in a recent survey said they decided to use…
Free Marketing Resources for Travel Agents
Whether your just getting started with your independent travel agency or have years of managing your agency and clients under your belt, you know the importance of marketing for your…
3 Lead Generating Tips for Independent Travel Agents
Even the most seasoned travel agent can feel like they’ve hit a roadblock trying to reach new clients. Despite the many communication tools of our digital age, it seems more…
How Independent Travel Agents Can Use Instagram
While Facebook should be your top focus of the social media platforms when it comes to reaching current and potential clients, there is still much to be said for a…
Travel Agent Tips for Marketing to Millennials
For a long time, the travel industry has focused the majority of its attention on reaching older demographics. We have assumed that those most likely to need the services of…
Recent Travel Trends and How They Affect Travel Agents
The travel industry is an ever-changing industry. The popular destinations clients asked for last year are old news. From the screens of their smartphones, everyone has access to a plethora…
Top 3 Reasons People Think They Don’t Need a Travel Agent
When all the information in the world is seemingly at our fingertips, a lot of people out there have the mindset that they don’t need experts anymore. From fixing their…
6 Fall Blog Topics for Travel Agents
We’ve written before about the importance of blogging as a marketing tool for independent travel agents. However, between communicating with clients, calling airlines and hotels and your many other responsibilities,…
4 Tips for Travel Agents Searching for Their Niche
If you search for “travel agent” online, you’ll come up with almost 60 million results. How can you, as one independent travel agent, stand out in this mass of information?…